AIM WW SUCCESS STORY

Sigma Christmas Coolios: an innovative proposal for the Modern Channel

Sigma Alimentos
Somos una compañía global dedicada a ofrecer los alimentos favoritos de las comunidades. Con presencia en 18 países, ofrecemos productos de calidad en diversas categorías y precios
Channel
Modern
AIM Solution
Innovative Displays

Challenge

Create a new and striking proposal for a San Rafael Christmas gondola for its seasonal star product using Coolios, which, in addition to capturing the attention of shoppers, has a presence in strategic areas of the supermarket away from common refrigerators.

Solution

A “Christmas Village” was developed using two models of Coolios (Check Out and Dumpbin), with a set of additional pre-assembled graphics to visually make it look like a pair of Christmas cabins with windows for easy access to the product.

Results

By means of a successful exhibition, it was possible to create a strategy for the main self-service stores, having a positive response from shoppers.

Start now to conquer your shopper with a great shopping experience

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