AIM WW SUCCESS STORY

Hogar Rosa: an example of successful B2B promotion together with Cristal water and Tupperware®

Cristal Agua Purificada
Fundada hace 60 años, Agua Purificada Cristal es una de las bebidas embotelladas por Bepensa, embotellador autorizado de Coca-Cola Company.
Channel
Hogar
AIM Solution
Promotional Products

Challenge

The brand was losing presence in Mexican households due to competitors. They wanted to have a great promotion accompanying a great brand that would be recognized by housewives.

Solution

We have developed a B2B promotion together with the leading kitchen brand Tupperware®. The promotion consisted of four fridgesmart Tupperware containers of different capacities, making it a collector's item for housewives, who exchange their water bottle tops + cash for their Tupperwares.

Results

This promotion was very successful as far as brand recognition and increased sales and brand awareness.

Start now to conquer your shopper with a great shopping experience

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